Eventually I ran for New Haven City Council. I lost, but in the process met everyone from William F. Buckley and Governor of Pennsylvania Dick Thornburg to the president of Yale, Bart Giamatti. I made regular visits to see Bart up until he died; he was a virtual oracle of advice and contacts for me. Even then, I recognized how something as simple as a clearly defined goal distinguished me from all those who simply floated through school waiting for things to happen. Later, I would apply this insight with even more vigor.
At Deloitte & Touche, for example, it was one of the ways I differentiated myself from the other postgrad consultants. I knew I needed a focus, a direction that I could pour my energies into. An article by Michael Hammer that I read in business school gave me that focus. Coauthor of Reengineering the Corporation, Hammer's ideas were taking the business world by storm and were on the verge of creating a new segment for consulting services.
Here was a chance to become an expert on a relatively new body of knowledge and research that was quickly becoming in hot demand. I read all the case studies and attended every conference or lecture I could. Wherever Michael Hammer was, there was I. Over time, he thankfully saw me less as a stalker and more as a pupil and friend. My access to Michael Hammer, and my growing knowledge in the field, helped me broker a much stronger relationship between my company and one of the business world's most influential and respected thinkers. Publicity and profits followed for Deloitte as they became a company at the forefront of the reengineering movement. And with that success, my career, which had once been on shaky ground, began to soar.
Countless books have been written about goal setting over the last few decades. Yes, it really is that important. Over the years, I've refined my own goal-setting process into three steps. But the key is to make setting goals a habit. If you do that, goal setting becomes a part of your life. If you don't, it withers and dies.
Step One: Find Your Passion
The best definition of a "goal" I've ever heard came from an extraordinarily successful saleswoman I met at a conference who told me, "A goal is a dream with a deadline." That marvelous definition drives home a very important point. Before you start writing down your goals, you'd better know what your dream is. Otherwise, you might find yourself headed for a destination you never wanted to get to in the first place.
Studies indicate that well over 50 percent of Americans are unhappy at work. Many of these people are doing well, but they are doing well at something they don't enjoy. How we got ourselves into such a situation isn't difficult to understand. People get overwhelmed by the decisions they have to make about their jobs, their families, their businesses, their futures. There are too many choices, it seems. We end up shifting our focus to talents we don't have and careers that don't quite fit. Many of us respond by simply falling into whatever comes down the pike without ever asking ourselves some very important questions.
Have you ever sat down and thought seriously about what you truly love? What you're good at? What you want to accomplish in life? What are the obstacles that are stopping you? Most people don't. They accept what they "should" be doing, rather than take the time to figure out what they want to be doing.
We all have our own loves, insecurities, strengths, weaknesses, and unique capabilities. And we have to take those into account in figuring out where our talents and desires intersect. That intersection is what I call your "blue flame"—where passion and ability come together. When that blue flame is ignited within a person, it is a powerful force in getting you where you want to go.
I think of the blue flame as a convergence of mission and passion founded on a realistic self-assessment of your abilities. It helps determine your life's purpose, from taking care of the elderly to becoming a mother, from being a top engineer to becoming a writer or a musician. I believe everyone has a distinct mission inside of him or her, one that has the capacity to inspire.
Joseph Campbell, who coined the phrase "follow your bliss" in the early 1900s, was a graduate student at Columbia University. His blue flame, he decided, was the study of Greek mythology. When he was told there was no such major, he devised his own plan.
After graduation, he moved into a cabin in Woodstock, New York, where he did nothing but read from nine in the morning until six or seven each night for five years. There isn't exactly a career track for lovers of Greek myth. Campbell emerged from the woods a very, very knowledgeable man, but he still had no clue what to do with his life. He persisted in following his love of mythology anyway.
The people who met him during this time were astonished by his wisdom and passion. Eventually, he was invited to speak at Sarah Lawrence College. One lecture led to another, until finally, when Campbell looked up one day twenty-eight years later, he was a famous author and professor of mythology, doing what he loved, at the same school that had given him his first break. "If you follow your bliss, you put yourself on a kind of track that has been there all the while, waiting for you, and the life that you ought to be living is the one you are living."
So how do you figure out your bliss?
Campbell believed that deep within each person, there's an intuitive knowledge of what she or he wants most in life. We only have to look for it.
Well, I agree with Dr. Campbell. All good decisions, I'm convinced, come from good information. Deciding on your passion, your bliss, your blue flame is no different. There are two aspects to getting good information. One part comes from within you; the other part comes from those around you.
1. Look inside
There are many ways to conduct a self-assessment of your goals and dreams. Some people pray. Others meditate or read. Some exercise. A few seek long periods of solitude.
The important thing when conducting an internal review is to do without the constraints, without the doubts, fears, and expectations of what you "should" be doing. You have to be able to set aside the obstacles of time, money, and obligation.
When I'm in the right frame of mind, I start to create a list of dreams and goals. Some are preposterous; others are overly pragmatic. I don't attempt to censure or edit the nature of the list—I put anything and everything down. Next to that first list, I write down in a second column all the things that bring me joy and pleasure: the achievements, people, and things that move me. The clues can be found in the hobbies you pursue and the magazines, movies, and books you enjoy. Which activities excite you the most, where you don't even notice the hours that pass?
When I'm done, I start to connect these two lists, looking for intersections, that sense of direction or purpose. It's a simple exercise, but the results can be profound.
2. Look outside
Next, ask the people who know you best what they think your greatest strengths and weaknesses are. Ask them what they admire about you and what areas you may need help in.
Before long, you'll find that the information you're getting from your own review and the input you receive from others will lead you to some very concrete conclusions about what your mission or direction should be.
Some of the business world's toughest CEOs and entrepreneurs are big believers in this notion of the blue flame—although they probably don't call it that.
James Champy, celebrated consultant and coauthor of Reengineering the Corporation, claims that success is first and foremost a matter of our dreams. In his book The Arc of Ambition, Champy found that the abilities of successful leaders like Ted Turner, Michael Dell, and Jack Welch are less important than the fact that each shares a clearly defined mission that drives him in all that he does.